Drejs Design 2005

We all have to start somewhere

My first real logo that was used on all my material.

Even if one might laugh at the expression and the type used, then both type and expression were actually very typical for the time.

However, I was full of creative ideas, and in my young years I changed visual identity more often than I changed underwear, so it did not take long before I changed my mind. Ah ok, it took longer than two weeks days.

Drejs 2007

The stylistic chaos

A new logo design and an attempt to break the style and the expression in my previous logo, that was very stylish.

As one of the first things, I dropped the word "Design" in an attempt to get an expression that was easier to brand.
My wish was to put my name up with an extremely common type, and then work a twist into it to create the identity and the unique expression.
It became the middle letter of my name, which was set with an extremely grotesque type, to break the otherwise antiquarian type.

Drejs - Creative Multimedia 2009

The stylish and sexless expression

As expected, I was soon tired of the confusion of 2007, so already a few years later I designed a new logo.

Again, I returned to the somewhat stringent and stylish expressions, but this time put up in a slightly easier and elegant way.
Moreover, for the first time, I wrote a tag, "Creative Multimedia", which I have used since to a greater or lesser extent.

The too long tagline, that actually creates an imbalance, is at the same time adding the twist that makes the expression unique.

Drejs 2012 Unofficial

A round logo for a round age - I turn 40

Finally, I managed to combine my name in a circular form, something I had wanted to do for a long time.

My name however, is not the most design friendly, and the result may also seem a bit complicated.

Nevertheless, there is a good harmony and balance in the expression, and I've always liked when the eye is caught by something interesting, but you still have to look twice, to make sure you've got it right.

Jesper Drejs - Eye on Design 2013

With an eye for design

My current logo designed with typeface Rockwell, a bold slab-serif type that was very up-to-date when the logo was designed.

To it, I designed a graphic element, in the form of a stylish eye. It was the first time I used a graphic element in my own logo.
In addition, I introduced my tagline "Eye on Design", which serves as a nice reference to my eye for design.

The logo has been varied in some situations, to point out more specific things in my portfolio, for example my poster designs.

Jesper Drejs 2017 Unofficial

The soft curly Drejs

This design is of recent date, but it's not a logo I officially use.

The inspiration for it came one day, when I was sitting and playing with different types and characters.
When I came by the typeface Alba, I could suddenly see a nice and elegant way to get my name up, and with a little manipulation on a few of the characters, I composed this soft and elegant logo.

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